BIJLEE AUR HAAWA

Inspired by the Brazilian construction technique cobogó, this imaginary brand bases itself in the idea of transparency. In the same way that the building blocks allow for natural light and cross ventilation, this logo also allows for various backgrounds to be incorporated and adapted. The clay color palette refers to the ground of the land where it was first invented, Recife. The patterns, besides being beautiful, they present themselves as very strong structures to hold entire projects. The name in Arabic translates itself to "light and wind", as a reference to the Middle Eartern geometric patterns. All those points to create a brand that connects some of the cultures that were essential in the creation of the Brazilian society.